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RHONY’s Bethenny Frankel Sues TikTok Over Pretend Endorsement Adverts

October 7, 2022
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Bethenny Frankel needs to take TikTok to court docket.

The Actual Housewives of New York Metropolis alum is suing TikTok over advertisements that allegedly used her picture and likeness to promote counterfeit merchandise together with her permission, in keeping with court docket paperwork filed on Oct. 6 and obtained by E! Information.

Within the class motion lawsuit, Frankel argues that her “repute and model” is being “broken and tarnished” by way of the unauthorized advertising. She mentioned her calls for to TikTok to take away such advertisements have been ignored by the social media platform.

Per the go well with, “In a single occasion when Ms. Frankel posted a video warning customers of the unauthorized and unlawful use of her persona to promote counterfeit items—with the intent to tell customers of the deception—TikTok, satirically, eliminated Ms. Frankel’s content material as ‘abusive.'”

E! Information has reached out to TikTok for remark and has not heard again.

In a press launch from her legislation agency obtained by E! Information, Frankel mentioned that she’s come to study that problems with alleged misuse of picture and likeness is a “widespread situation affecting creators of all sizes throughout the house,” so she filed on behalf of different content material creators as nicely.



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